Work Bommel Wonen Chair Configurator

Bommel Wonen Chair Configurator

From table to chair. After the success of the promo film for the table configurator I made a second product film for De Bommel Wonen, showing how many combinations are possible: shells, fabrics, colours and bases, brought together in one dining room.

Client
Bommel Wonen
Product
Chair configurator
Discipline
Styleframes, Concept, Script, Storyboard, 3D Animation, Motion Design, Art Direction
Duration
36 seconds

From part to dining room

A chair is a set of choices: the shell, the fabric, the colour and the base. In the film those choices come apart and back together. The film begins and ends in the same dining room, so you can see what the configurator does: the same table, with different chairs every time.

The dining room, just before the camera moves in.
A dining room with light chairs and a laptop on the round table.
Bommel Wonen’s chair configurator on a tablet.
Three light chairs in front of round shapes in a bright room.
Cognac leather and the mounting plate under the seat.
Green velvet fabric and a light base.
Dozens of chairs in different colours and shapes, from above.
A base on castors in a bright room.
Bases in black, white and wood, from above.
Three chairs in white, green and cream behind a plant.
Chairs in white, grey and green on different bases.
Chairs in green, pink and sage side by side.
Pink fabric and the base up close.
Close-up of pink fabric along the edge of the seat.
Pink chairs around the dining table.
Cognac chairs around the dining table.
Ochre chairs around the dining table.

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